Colors
The corporate colors are defined with a primary and secondary color palette.
The primary colors of the WUSTEC visual identity are blue and green. WUSTEC blue and green appear in the two-color logo. Both colors are difficult colors and can appear very differently on different surfaces (e.g., on coated or uncoated paper). Coated papers have a finer, more closed surface than uncoated papers. On coated paper, the color penetrates less into the paper and therefore remains stronger and lighter. The color table provided gives the exact color definitions for the various uses.
WUSTEC Blue
CMYK 100 / 65 / 25 / 75
RGB 0 / 30 / 54
PMS 289
RAL 5011 Steel Blue
NCS S 7020-R70B
HEX 001e36
WUSTEC Green
CMYK 75 / 0 / 100 / 0
RGB 60 / 185 / 19
PMS 361
RAL 6018 Yellow Green
NCS S 0575-G20Y
HEX 3cb913
This secondary palette consists of six colors. A creative and consistent implementation of this color palette will ensure a cohesive and recognizable corporate identity of the WUSTEC brand.
Gray 1
CMYK 53 / 40 / 39 / 22
RGB 118 / 122 / 124
PMS 431
RAL 7037 Dusty Grey
NCS S 6005-R80B
HEX 767a7c
Gray 2
CMYK 26 / 17 / 17 / 1
RGB 198 / 202 / 205
PMS 428
RAL 9006 White Aluminium
NCS S 2010-R70B
HEX c6cacd
Green 1
CMYK 52 / 0 / 69 / 0
RGB 136 / 212 / 112
PMS 7489
RAL 6021 Pale Green
NCS S 2050-G20Y
HEX 88d470
Green 2
CMYK 29 / 0 / 38 / 0
RGB 195 / 234 / 181
PMS 579
RAL 6019 Pastel green
NCS S 1030-G30Y
HEX c3eab5
Dark Blue
CMYK 95 / 74 / 47 / 51
RGB 26 / 46 / 66
PMS 5395
RAL 5011 Steel Blue
NCS S 8010-R70B
HEX 1a2e42
Blue
CMYK 77 / 59 / 40 / 32
RGB 64 / 79 / 98
PMS 5415
RAL 5007 Brillant Blue
NCS S 4030-R90B
HEX 404f62