Colors
The corporate colors are defined with a primary and secondary color palette.
The primary colors of the DiIT visual identity are blue and gray. DiIT blue and gray appear in the two-color logo. Blue is a difficult color and can appear very differently on different surfaces (e.g., on coated or uncoated paper). Coated papers have a finer, more closed surface than uncoated papers. On coated paper, the color penetrates less into the paper and therefore remains stronger and lighter. The color table provided gives the exact color definitions for the various uses.
DiIT Blue
CMYK 75 / 25 / 0 / 0
RGB 38 / 153 / 214
PMS 2925 CP
RAL 5015 Sky Blue
NCS S 1560-R90B
HEX 2699d6
DiIT Gray
CMYK 33 / 22 / 22 / 3
RGB 181 / 185 / 188
PMS Cool Gray 6
RAL 7040 Window Grey
NCS S 3010-R80B
HEX b5b9bc
This secondary palette consists of seven colors. A creative and consistent implementation of this color palette will ensure a cohesive and recognizable corporate identity of the DiIT brand.
Gray One
CMYK 53 / 40 / 39 / 22
RGB 118 / 122 / 124
PMS 431
RAL 7037 Dusty Grey
NCS S 6005-R80B
HEX 767a7c
Gray Two
CMYK 26 / 17 / 17 / 1
RGB 198 / 202 / 205
PMS 428
RAL 9006 White Aluminium
NCS S 2010-R70B
HEX c6cacd
Blue
CMYK 100 / 89 / 35 / 24
RGB 22 / 43 / 94
PMS 655
RAL 5013 Cobalt Blue
NCS S 7020-R80B
HEX 162b5e
Pine Green
CMYK 87 / 37 / 57 / 35
RGB 13 / 93 / 89
PMS 3302
RAL 6004 Blue Green
NCS S 6530-B50G
HEX 0d5d59
Green
CMYK 80 / 26 / 44 / 9
RGB 30 / 134 / 137
PMS 7474
RAL 5021 Water Blue
NCS S 4040-B40G
HEX 1e8689
Apple Green
CMYK 70 / 9 / 100 / 1
RGB 88 / 164 / 42
PMS 362
RAL 6018 Yellow Green
NCS S 2070-G20Y
HEX 58a42a
Orange
CMYK 9 / 69 / 100 / 1
RGB 221 / 102 / 15
PMS 717
RAL 2010 Signal Orange
NCS S 1080-Y60R
HEX dd660f