Typography

Helvetica Neue is the official corporate typeface of adaptronic. It is a clean, classic sans serif font and provides great readability in all type sizes.

Fonts

Typography

Corporate typeface

Helvetica Neue 45 Light and 75 Bold are the only styles used in communications. The Helvetica Now Display is only used in the web area.

System font

For compatibility reasons, the system fonts Arial Regular and Bold are used for websites and MS Office programs.


Styles

Typography

Several style formats have been defined as part of the adaptronic corporate identity. If any of them are applied to a dark or orange background, text can appear in white.

  1. Headline / subheadlineHelvetica Neue LT Std 75 Bold, 36 pt Helvetica Neue LT Std 75 Bold, 16 pt
  2. LeadHelvetica Neue LT Std 45 Light, 10 pt
  3. StatementHelvetica Neue LT Std 75 Bold, 20 pt
  4. TableHelvetica Neue LT Std 45 Light, 8.5 pt
  5. Body textHelvetica Neue LT Std 45 Light, 8.5 pt
  6. LogoLogo with subline "A Komax Company"