Automobiles are an excellent advertising medium: They are eye-catching and can be seen in a variety of locations. For this reason, sales and service vehicles can be branded.
Passenger cars should be subtly labeled. For white and light colors, the orange and black logo should be used and the orange and white logo on darker colors. The lettering should be placed on both front doors and the claim at the rear. Optionally, the URL ‘schleuniger.com’ can be added.
The following rules apply:
For new purchases, the vehicle should be painted uniformly white, black, gray or silver whenever possible. If a uniform paint scheme is not offered by the vehicle manufacturer, the essential parts of the vehicle must be painted in the above colors.
The Schleuniger logo is placed on the driver’s and passenger’s door below the door handle.
If the design of the vehicle allows it, the internet address of the global website shall be displayed above the two rear wheels in the form of lettering.
Lettering with the Schleuniger claim shall also be placed on the right side of the rear of the vehicle. The ideal location for this claim is on the bumper of most vehicle models.
Remember that your driving style reflects on the Schleuniger brand whenever you are driving a branded vehicle.
The lettering on Schleuniger trucks and vans should be placed on both front doors and the claim at the rear. Optionally, the URL ‘schleuniger.com’ can be added.